Hennepin Ave

A new billboard on Hennepin Ave in downtown Minneapolis from “Ride Sure”. Per it’s website, the campaign by the owner of Blue & White Taxi wants to debunk what it says are myths that rideshare is a better alternative to taxis. The billboard comes at a time that Uber and Lyft have threatened to leave Minneapolis after it's City Council voted to enforce minimum wage.

Ride Sure billboard in downtown Minneapolis

A new billboard on Hennepin Ave in downtown Minneapolis from “Ride Sure”. Per it’s website, the campaign by the owner of Blue & White Taxi wants to debunk what it says are myths that rideshare is a better alternative to taxis. The billboard comes at a time that Uber and Lyft have threatened to leave Minneapolis after it’s City Council voted to enforce minimum wage.