Pure Nightclub’s Entrance at Caesars Palace

Pure Nightclub opened at Caesars Palace in 2004, built into the space once occupied by the hotel's Olympic Lounge. The club spanned roughly 40,000 square feet across multiple rooms and a rooftop terrace overlooking the Strip, with a capacity of several thousand guests. Its opening drew a wave of celebrity investors and partners, including members of the Williams and Cutler families tied to Caesars' nightlife operations at the time. The Pussycat Dolls Lounge, seen alongside it, traded on the name of the Los Angeles burlesque troupe that had expanded into a recording group by the mid-2000s, lending its branding to a smaller, cabaret-style room adjacent to the main club.

Taken April 2008