‘The Happiest Place on Earth’ Sticker on Plywood in Uptown

Mapping Prejudice is a University of Minnesota research project that maps racial covenants — clauses once written into property deeds barring non-white residents from owning or occupying homes — across Hennepin County. The project has identified thousands of these covenants, many dating to the early 20th century, and made its findings public through an online map at mappingprejudice.org. This sticker, styled after the Disney castle logo and reading "Minneapolis: The Happiest Place on Earth," uses that branding to point to the gap between the city's reputation and its documented history of housing discrimination.

Photo taken in August 2020.